Digital Marketing Training In Kolkata |SEO Training In Kolkata|Social Media Marketing Training In Kolkata

Digital-Marketing-Training-In-Kolkata

In this day & age Digital Marketing or Online Marketing  has more or less replaced the traditional form of marketing  . Everybody from big corporations to small businesses & individuals are now  investing most of their budget in establishing a a powerful online brand as it is the most cost effective way of reaching to more audience . But most of them  are yet to harness  the untapped  power of digital marketing  as they don’t have the accurate knowledge  of how to use online marketing to build a powerful online presence .Here is where the role of a Digital Marketing expert becomes  crucial .

No matter what is your profession  if you know Digital Marketing  then you can open many avenues for you .

  • If you are a student & is looking for an exciting &  high paying career right now   then there is no better option than to build  a career in this  fast growing  Digital Marketing sector.

 

  • If you are a professional & is looking for accelerated growth  then you can become a Digital Marketing expert  & can switch to  Digital Marketing  industry.

 

  • If you are a business owner  then you can build a loyal audience for your business through effective Online Marketing &  can promote your products & service to a global audience  .

 

  • If you are a  IT professional like Web Developer, Web Designer   & want to work as a freelancer then knowing Digital Marketing will help you to get to more clients.

 

Our experience team of digital marketers  are now  conducting online training in Digital Marketing for students, professionals, web developers, web designers , artists, entrepreneur  across the globe.

We have designed the curriculum based on latest Google algorithm & Social Media trends  & it’s constantly updated according to the latest  algorithm updates.

Training Mode :

  • Classroom Training for local clients .
  • Online Training   for global clients .

 

Call us at +91-9903422038 for registration  to avail up to 30%  discounts on our course fees  for  booking your seats for   Jan. 2017 batch  . Our new  batch starts  on 1st week of Jan. Limited Seats ! 

 

*International  candidates can Skype us at team_ipssweb  for details about our Online Training .

Our Digital Marketing Curriculum

SEARCH ENGINE OPTIMIZATION

 

ON PAGE SEO TECHNIQUES

  • Introduction to SEO

 

  • Search Engine Algorithms

 

  • SERP[Search Engine Result Page]

  • Keyword Analysis using different SEO tools

 

  • Basic HTML For SEO

  • Accurate use of Page Title for SEO

 

  • Use of Meta Tags for  SEO

  • User -friendly URLs for SEO

 

  • Content Development for SEO

  • Optimizing  Anchor Text & Titles for SEO

  • Optimizing of Images with ALT attributes for SEO

  • Optimizing Header  tags for SEO

  • Sitemaps creation for SEO 

 

 OFF PAGE SEO TECHNIQUES

  • Content  Marketing

 

  • Submission of website to various search engines

 

  • ​Local Optimization

 

  • Classified posting

 

  • Listing on different business Directories

 

  • Social Bookmarking

 

 

ADVANCE SEO

 

  • Canonicalization for Advance SEO

 

  • Robots. txt file for  SEO

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  • Google Analytics 

 

  • Google Webmaster

 

SOCIAL MEDIA OPTIMIZATION & SOCIAL MEDIA MARKETING

  • Introduction to Social Media

 

  • Social Media Marketing For Business

 

  • Difference between Search   &  Social  Media Marketing

 

  • Introduction to  SMM [SOCIAL MEDIA MARKETING]

 

  • Facebook  Optimization For Business   –  Profiles, Business Pages, Groups, Contents, Scheduling ,  Audience , Engagements,Analytic

 

  • Twitter   Optimization  For Business  –  Hashtags,  Followers, Contents, Scheduling , Engagements, Analytic

 

  • Instagram Optimization  For Business   -Hashtags,  Followers, Contents, Scheduling , Engagements, Analytic

 

  • You Tube Optimization   On Google

 

DURATION:

1 MONTH (  2.5  hrs class;  5 days a week = 50 hrs approx)

 

 

ONLINE TRAINING

***We provide Online Training for students & professionals around the globe . Please  contact us at  contact@ipssdigital.com or skype us  at team_ipssweb  to know more.

 

 

Checkout What Our Students Are Saying :

Anupam Basu

 

Mr. Anupam Basu ,Director- IT, Acclaris